Hate loves silence
Since March 2020, in addition to the pandemic, we have also experienced significant social change. Some good, some bad. We want to use our skills and voice to advocate for causes that we care about.
We were very honoured when Will Creative reached out to us to create this project to raise awareness of the rising number of hate crimes in Canada. Fairness, inclusion, and diversity are our top priorities in every project we do, so without hesitation, we jumped right in. We were supported by some of the best and brightest crew in the film industry in Vancouver to create this PSA in record time. Everyone came on board when they heard the cause. We are very proud of what we accomplished together with this project.
Creative Agency: Will Creative Inc.
Creative Director: Lisa Lebedovich
Copywriter: Lance Risseeuw
Agency Producer: Pip Groom
Director: Hubert Kang
Producer/1st AD: Amy Jones
Casting: Falcon Casting
Locations: Steve Lang + Paul St Amand
DP: Byron Kopman
1st AC: Richard Dagleish
Grip: Oliver Smith
Lamp Op: Nick Taillefer
Sound: Mike Southworth
Wardrobe: Sarah Danniels
Props: Angelyne Martin
HMU: Atefeh Shojare
Production Support: Gavin Kennedy, Chris Antonio, Terry Day
Post Production: Mike Southworth
Colorist: Dave Tomiak